In keeping with the MGECOM tradition of learning more about our staff, we bring you our interview with our newest Affiliate Manager, Lara Hollaway.. How and when did you first get started in affiliate marketing? I started working for Commission Junction back in 2003, but have to admit that at the time I had no idea what affiliate marketing was.…
MGECOM Raises the Bar for Outsourced Affiliate Program Management Again in August 2012 August is an exciting month in Affiliate Advertising at MGECOM as we shift focus to preparations for a record breaking Winter holiday sales season and maximize back to school promotions. In addition to being selected by merchants to design, build and manage their affiliate marketing programs, MGECOM…
MGECOM added to the affiliate industry’s most experienced Program Management team with the addition of Lead Generation (Lead Gen) expert Lara Hollaway. MGECOM uses a customize approach and the industry’s most innovative back-office software to help smart merchants unlock the potential of affiliate advertising, while protecting their brands. With a fantastic resume that boasts 9 years of affiliate channel success,…