MGECOM added to the affiliate industry’s most experienced Program Management team with the addition of Lead Generation (Lead Gen) expert Lara Hollaway. MGECOM uses a customize approach and the industry’s most innovative back-office software to help smart merchants unlock the potential of affiliate advertising, while protecting their brands.

With a fantastic resume that boasts 9 years of affiliate channel success, Lara Hollaway joined MGECOM’s team of affiliate manager Rock Stars in August. Of her decision to join MGECOM, Lara said “After speaking with Matt Enders (MGECOM CEO) I could tell that he was extremely knowledgeable, and it was so appealing for me to work for a company where everyone had so much experience in the space.”
Lara built a wealth of experience growing merchant profits at Commission Junction, Hot Topic Media, and Ring Revenue. Of note, Lara has proven success in the rare skill of building profitable Lead Generation affiliate programs via ethical mainstream affiliate networks.

Some of Lara’s stunning career achievements include:
*At Commission Junction, Lara trained audiences of 500+ at industry events and trade shows.
*Lara grew an employer’s affiliate channel annual revenue by 40% to over $1.5 million/yr.
*Lara managed major accounts like Liberty Mutual, HubSpot, Money Mutual, and Tree, while growing portfolio performance 200%+.
*She also provided program support for Affiliate Marketing Programs in the travel, food, and self help verticals.

The MGECOM Program Management Division boasts over 80 years of combined Affiliate Industry experience. MGECOM, Inc. as a whole boast ~100 years of combined success in the Affiliate Industry. What should MGECOM’s merchant clients expect from Lara? “MGECOM’s overall approach to affiliate management and taking care of the clients is hands-on, and this fits me to a tee.”

Who is MGECOM??
MGECOM, Inc., based in Cary, NC, is the best Agency for Outsourced Affiliate Marketing Program Management & Affiliate Advertising Services. Specializing in affiliate program growth, affiliate recruiting, fraud prevention, and affiliate nexus tax compliance.
2011 & 2009 Small Business Commerce Association Best of Business Award
2011 TopSEO Top 2 Affiliate Marketing Agency
ABestWeb 2011 Top 2 Affiliate Marketing Agency
Finalist: Commission Junction Agency of the Year 
Trusted by great Internet Retailer Top 500, Internet Retailer Second 500, and Internet Retailer Hot 100 brands.