Many affiliates who might come across the Instant Merchant Account program, may read up on the program and wonder “Who would I promote this to?” or “Why would someone need a merchant account?” These are common questions, but for a variety of reasons.

On one hand, there are those who don’t understand what a merchant account is, or what it does for you. Simply put, a merchant account allows someone to accept credit card payments. Every online merchant who takes credit cards, every brick and mortar store who swipes a card at a register, all of them have some form of a merchant account system. The ability to take credit cards over taking only cash or checks helps to alleviate concerns of two parties involved. The buyer can be sure that they are getting paid for their product or service, and the buyer knows that they are working with a legitimate business.

Now, on the other hand, some might say, “Well isnt’ that what PayPal is for?” And the short answer would be, yes, you could use PayPal, but would you want to? If given the opportunity to have your own merchant account to process credit card payments, without paying the extra fees that PayPal charges per transaction, and gain the credibility of processing a Visa, MasterCard, or American Express payment without the use of a third party processors such as PayPal, Google Checkout or others, wouldn’t you want to?

With this in mind, who can you promote a merchant account to? Well, if you are a web designer who helps build online stores for your clients, IMA would be a great option. If you operate a coupon or deal site that has caters to business customers, a free merchant account application, that would normally cost $295 is a great deal. Maybe you operate a blog about starting an online business. You have readers who would be jumping at the opportunity to submit an application that sees 90%+ approval rates.

Whatever you do online as an affiliate, there is sure to be some outlet to promote this offer. For more info, or to find out how to sign up to promote, email me at instantmerchantaccounts@mgecom.com!